Marketing Officer, CLM-CBIS Philippines




  • Acquaint with Functions & Responsibilities
  • Develop Job Mastery
  • Learn the Art of Leading Men

Functional Areas

  • Leadership & Command
  • Operations
  • Administrative
  • Technical Service

Leadership & Command

  • – is the art of winning men in order to accomplish the mission
  • – Command. Is the authority to convey legitimate orders, exact obedience and impose sanctions.

Functional Areas


  • are tasks and initiatives that have direct impact on life, property and proprietary rights.


  • Deployment of men and resources
  • Definition of individual and organizational roles
  • Conduct of patrols, search, rescue and recovery
  • Providing Executive Protection & Related Services
  • Enforcement of Rules and Regulations
  • Control people, vehicles and property movement


  • Activities and programs that has impact on the individuals with respect to morale, proficiency, competence, skills, discipline & integrity,among others.


– Screening & Recruitment of personnel

– Training & Career Development

– Upliftment of Morale, Welfare & Benefits

– Reward & Progressive Discipline

– Finance, Accounting, Payroll& Budgeting

– Logistics Sourcing & Supply Management

– Performance Evaluation

– Inspectorate & Post Audit

Technical Services

  • is a specialized skills derived from training, experience and research, through the direct output of the security officer.

Technical Skills

  • Investigation & Report Writing
  • Collection of Critical Information
  • IT Security System Management
  • Security Survey, Risk Assessment & Vulnerability Analysis


Leadership Defined

  • is the art of influencing and directing people in such away as to obtain their willing obedience, confidence, respect and loyal cooperation to accomplish the mission.

Purpose of Leadership

  1. Accomplishment of the Mission
  2. Looking for the Welfare of Men

Types of Leadership

  1. Authoritative or Dogmatic – a leader who obtains obedience by asserting authority and superiority, or instills fear or punishment
  2. b. Persuasive or Considerate – one who obtains obedience and leads by compassion and persuasion, and consider the “human factor’ in dealing with men

Principle on Authority & Responsibility

–      Authority is inherent in the exercise of leadership and command and may be delegated.

–     Responsibility is the reason for the grant of authority. Under the “doctrine of ultimate responsibility” it can never be delegated.

Leadership Traits

  • Integrity
  • Knowledge
  • Courage
  • Initiative
  • Decisiveness
  • Tact
  • Justice
  • Dependability
  • Dearing
  • Endurance
  • Enthusiasm
  • Loyalty
  • Unselfishness
  • Judgment

Leadership Principles

  • Know yourself & seek self-improvement
  • Be technically& tactically proficient
  • Seek responsibility & take responsibility for your actions
  • Make sound and timely decisions
  • Set the example
  • Know your men & look for their welfare
  • Keep your men properly informed
  • Develop sense of responsibility in your subordinates
  • Ensure that the task is understood, supervised and accomplished
  • Train your men to work as a team
  • Employ your men in accordance with their capabilities

Leadership Indicators

  • Morale
  • Discipline
  • Esprit d’Corps
  • Proficiency
  • Effective Unit